How do you choose to spend your time?

 

We often complain about being time poor.

I think one of the biggest lies we tell ourselves and others is that we don’t have time. Clients say they don’t have time to post, even Family commitments get missed as we just don’t have time. Who are we kidding? Do we really live in a world where no one has time?

Im not buying it anymore. I have time. I have exactly the same amount of time that you have, 86,400 seconds every day that we are lucky enough to be here.

We all have time and whether you like it or not the reason you think don’t have time is because you choose to not have time. Every day we choose how we spend our time.

Yes I know that we have commitments in our lives that put us in the position of having to go to work or do things on the daily that monopolizes our time but no one is working 24/7 so we all have some time daily left to spend. This time is spent according to you.

I’ve lied to myself for years. I didn’t have time I said. And at this point I have to wonder if I was saying it to be heard or saying it to convince myself it was true?

Anyway, I lied to myself. I was happy to excuse myself from participating in the activities that would better my future because they involved effort. And…I couldn’t miss my favourite program!! I’ve been watching it for years, too late to stop now. I made time for that.

A well-known man who has been inspirational to me called me out on my behaviour.  OK so not directly to me but his video and message must have been written with me in mind. He was calling me out. It was a light-bulb moment. What he was saying was that I was in control of my time. I was choosing how to spend it and only I could make different choices. Seems so bloody simple and obvious now, but I needed to hear it.

I was choosing to watch TV. I was choosing to go to the mall shopping. I was choosing. All I needed to do was choose differently he said. So I did.

I choose not to watch TV and in fact don’t even own one anymore. I watch the odd thing on Netflix because Im still human and I use my scheduled downtime that way. Every day I choose to use my time to better myself, my business and my future.

How do you choose to spend your time?

If you want to chat about making a change   :kirsten@kustommedia.co.nz

PS. It was Gary Vaynerchuk

Reinvent and roll with the tide

You came up with a business idea and you went for it!

I’m sure it was scary but you did it. All the hours spent planning and dreaming of how awesome this was going to be. Working for yourself, keeping your own hours, living the dream and making oodles of money.

All the excitement fades when it sinks in that there is a lot of work in trying to run a business.

-You don’t work your own hours, you actually work ALL the hours.

-Mentally and Physically it is exhausting.

-You miss friends, free time, weekends and relaxing

And then, it turns out you headed down the wrong path and 100 people in your area are offering the same product or service and you realise you are getting nowhere. What the bloody heck do you do now?

OPTIONS:

  1. Give up

  2. Keep trying

  3. Reinvent and roll with the tide

If you take option 1, you really weren’t ready to run a business.

If you take option 2, you are going to be battling for a slice of a pie. Maybe it will work out, maybe it won’t but for sure it will be a hard road.

Option 3, is really the right option.

Ok, so your idea didn’t go as planned, tweak what you are doing. Reinvent and roll with the tide.

It’s time to do some homework.

Take a good look at the market and your competitors.

Are there gaps in what they are doing?

What point of difference can you offer that they don’t?

Very few end up where they started out, and that’s not a bad thing.

Seek advice from those who have gone before you.

We are here for you if you want to talk about reinventing your business.

One of the cool things that we do....

One of the cool things that we do is utilise our Hello Christchurch pages to give to the local community. We do this in collab with local businesses throughout the year but at Christmas we try to do something big!

To make it all happen we start seeking sponsors in September. We approach local businesses that we know our followers will love.

It’s always hard to ask for freebies/help/support.

We understand that.

We get these emails ourselves so understand the feeling when you receive them. Having said this, we get lucky every year and have had some phenomenal local support. Last year we gave away prizes valued at approximately $1500.00 during our 12 Days of Giveaways.

Its that time of year again, 3rd year in a row, that I will be approaching you guys, seeking support to do more this year than last year.

Obviously not everyone can help with gifting a prize or offering a service, or by donating financially BUT you can help by sharing our posts and helping us to put it out there. That would be wonderful, thank you!

Also, if you would like to help out, don’t be shy, flick us a message

Much Love xx

https://www.facebook.com/hellochristchurch/

How we tell your story.

When I post on Social, it's to tell a story, share a moment, or to provide some kind of insight into a brand or a business.

But how do I know I'm doing it justice.. I get inside the audience's head.

Knowing who your audience is, understanding what they are looking for from your brand and then providing this in the form of interesting, informative or comedic content can be difficult.

This is where we come in .

We deep dive into your business, your brand, who you think you are and how you're really percieved and create all of this into comms plan for your business.

To get started today at home, answer these few questions:

  1. Who is my ideal client? Drill right down into the specific person or group.

  2. What message am I trying to portray?

Understanding your current audience and your potential clients can make selling your message a heap easier.

Get in touch us today to book your free consultation.

www.kustommedia.co.nz

And I'm feeling good.

Our first Networking event this year

Last night we held our first Networking event for this year.

It has been quite a few months since our last one as life as been super busy.

Even as I wrote that, I knew in my heart that I wasn’t being honest.

Have we been busy? Yes.

Is this the reason that we haven’t held a Networking event for such a long time? No, but it is the excuse I told myself.

My Fears
I think that the real reason is nerves. The anxiety of running Networking nights is huge for me.

What if no one comes?

What if too many come?

What if people come and I look like a fraud?

Im always frightened that people will ask things I’m not sure of the answers to.

What should I wear?

Should I dress Business like or is tidy casual ok?

What if I choke on a peanut?

The list goes on. These are the thoughts and excuses that I use to put off hosting an event.

Last night I cycled through all those emotions. We arrived super early and talked about what we would do if nobody came. We decided it would be awkward if only 1 person arrived and that definitely 2 people would be better. We decided that if nobody came, it would be ok as nobody would know that nobody came. We would just use that time to have dinner and call it a Business Meeting.

We ordered a drink each and some delicious flat bread and sat down to stress together.

It turns out we wasted our time stressing as people started to arrive. Big sigh of relief followed by a bloody awesome night with some wonderfully talented people. In fact I enjoyed the night so much as it just felt like we were hanging with friends. It really was a fantastic night.

Pushing through my fears

If I had continued to give in to my fears I would have missed out on meeting some very cool people.

I would have missed out on some of the most interesting conversations that I have had in a while.

I would have missed out on some work that came our way today.

I would have felt like a failure again for failing to carry it through. Like I had let myself down, again.

But because I didn’t let my fear and insecurities win, I won instead. And it feels good

I think this song sums it up for me right now. Thank you Mr Lambert.

Enjoy!

https://www.youtube.com/watch?v=V3iu4z2qdA0

#networking #kustommedia #feelinggood #bebrave

Much Love

Kirsten x





Networking is good for the Soul

I remember the first Networking event that I attended. It was run by a neat group of people called BOAR. It was held at ARA Polytechnic. I stood outside the door too terrified to go in.

What if they laughed at me , after all I had only just gone into Business. I had failed my Google training and had to resit it, so that meant I didn’t really know what I was doing right? I felt like a fraud. I definitely didn’t think that I knew my stuff well enough to Network with people that I had already decided were far superior to me.

My daughter/Business partner Jasmine had to push me through the door.

A big breath of nervous air and I was in.

Handshake, intro, handshake, intro…so far so good. I remembered my name and made eye contact. #winning

Straight to the bar, a glass of chilled wine in my hand, large gulp and smile.

The rest of the evening went surprisingly well and I even won a prize. Everyone understood how I was feeling. They had all been me at some point so they got it when i mumbled or looked unsure of what I was saying. They completely put me at ease.

That night I learnt that I am Braver than I thought, Smarter than I give myself credit for and that I do indeed know my stuff.

I learnt that Networking is good for your soul and your business. And that is what made us run Networking events ourselves last year. We loved putting people together and we knew how scary they could feel.

Very soon we will start them up again and we want you to come along. We know you might be nervous, we understand that and want you to come along anyway.

Be Brave

Much Love

Kirsten xx

Found my Mojo

Howdy all,

If you read my blog yesterday you will know that I was struggling with motivation.

I am pleased to say that there has been a shift in my mentality since I surrounded myself with beautiful, inspiring women at last night’s Heart and Hustle event by She Owns it NZ.

Last night I laughed and cringed and got really emotional (on the inside only luckily), listening to the journeys of 4 successful business women. What I learned is to not let myself or any of life’s hurdles to stand between me and what I want for my life.

Failure is not an option. Surround yourself with positive people. Reach out to your local support groups. Contact me for a chat.

Whatever you do, search for your sparkle again.

Glad to be back

Kirsten